Marketing & Management

Limerick Institute of Technology


Course Name Marketing & Management
Course Provider Limerick Institute of Technology
Course Code 9935 (Assigned by Qualifax. Not an official code)
Course Type Higher Education Direct Entry
Award NameNFQ ClassificationAwarding BodyNFQ Level
Degree - Ordinary Bachelor (Level 7 NFQ)  More info... Major Limerick Institute of Technology Level 7 NFQ
Apply To Course provider
Attendance Options Full time, Daytime
Location (Districts) Limerick City
Enrolment and Start Dates Comment Apply directly to LIT.
Tel: 061 293262
Duration 1 Year add-on programme (following 2 Year Higher Certificate LC222)

Class Contact Hours: 20 hrs per week.
Entry Requirements Minimum Entry Requirements:
1. A Higher Certificate (Level 6) in a relevant field.
2. An equivalent qualification to a Higher Certificate (Level 6) with appropriate pre-requisite subjects.
Link to Course Fee Web Page - Click Here
Application Date Applications to Year 2, 3 and 4 of all programmes:

Closing date for Advanced Entry Candidates (External Transfers): 1st May 2019.

Closing date for Internal Transfers: 31st May 2019.
Course Content

Expand+What is the programme about?
This one-year add-on programme has been designed to provide students with a strong knowledge of marketing, coupled with a broad foundation in the theory and practice of management.

The programme is a marriage of bus...

Subjects Taught Modules*
Branding, Marketing Communications, Services Marketing, Marketing Research Project, Business Analytics, Organisational Information Systems & Business Intelligence, Project Management, Managerial Finance, plus electives from World Economy, & Change Culture, Critical Thinking & Decision Making, Enterprise Finance, Organisational Behaviour, Work Psychology, Family Business Management.

*The offering of electives is subject to available resources and minimum numbers.
Comment Location Moylish Campus, Limerick
Careers or Further Progression What can I do after the programme?
The ladder style of this programme give students the opportunity to study Marketing and Management at their own pace – do the first two years and receive a Higher Certificate, add one more for a Degree, and another for an Honours Degree.
Further Enquiries Mr. Ronan O’Brien,
Programme Leader (Limerick)
Tel: 061 293329