Marketing & Management

Limerick Institute of Technology


Course Name Marketing & Management
Course Provider Limerick Institute of Technology
Course Code 9935 (Assigned by Qualifax. Not an official code)
Course Type Higher Education Direct Entry
Award NameNFQ ClassificationAwarding BodyNFQ Level
Degree - Ordinary Bachelor (Level 7 NFQ)  More info... Major Limerick Institute of Technology Level 7 NFQ
Apply To Course provider
Attendance Options Full time, Daytime
Location (Districts) Limerick City
Enrolment and Start Dates Comment Apply directly to LIT.
Tel: 061 293262
Qualification Letters BBS
Duration 1 Year add-on programme (following 2 Year Higher Certificate LC222).

CLASS HOURS: 20 hours per week.
1. A Higher Certificate (Level 6) in a relevant field.

2. An equivalent qualification to a Higher Certificate (Level 6) with appropriate pre-requisite subjects.
Link to Course Fee Web Page - Click Here
Course Content

This one-year add-on programme has been designed to provide students with a strong knowledge of marketing, coupled with a broad foundation in the theory and practice of management.

The programme is a marriage of bus...

Subjects Taught MODULES*
Branding, Marketing Communications, Services Marketing, Marketing Research Project, Business Analytics, Organisational Information Systems & Business Intelligence, Project Management, Managerial Finance, plus electives from World Economy, & Change Culture, Critical Thinking & Decision Making, Enterprise Finance, Organisational Behaviour, Work Psychology, Family Business Management.

* The offering of electives is subject to available resources and minimum numbers.
Comment LOCATION: Moylish Campus, Limerick
Careers or Further Progression WHAT CAN I DO AFTER THE PROGRAMME?
The ladder style of this programme give students the opportunity to study Marketing and Management at their own pace – do the first two years and receive a Higher Certificate, add one more for a Degree, and another for an Honours Degree.
Further Enquiries Contact: Mr. Ronan O’Brien,
Programme Leader
Tel: 061 293329