Course Content |
Expand+What is this course about?
This course focuses on the strategic level content of tourism, sports, marketing, finance and management. It is delivered using a number of contemporary teaching strategies, including lectures, workshops, group work and fi...
Hide-What is this course about?
This course focuses on the strategic level content of tourism, sports, marketing, finance and management. It is delivered using a number of contemporary teaching strategies, including lectures, workshops, group work and field trips. Dialogue between lecturers and learners and between learners themselves is central to each module.
On this course you will learn to:
• Apply a critical, systematic, and mature approach to problem solving within the tourism, sport and leisure industry.
• Discriminate between alternative management strategies and to successfully manage change.
• Develop your communication and social skills resulting in a self-confident, responsible and enterprising graduate.
You will achieve the above by being able to:
• Identify and develop strategic solutions to a real-life business problem.
• Manage a simulated business in a competitive market place over a semester.
• Visit and evaluate a successful indigenous tourism business and apply strategic theories for future planning for the business. • Investigate the contributory factors resulting in the need for physical activity courses and assess successful contemporary national and international strategies for management of sport.
• Become an informed and skilled researcher.
Why take this course?
The exciting, dynamic businesses of tourism, sport and leisure are inextricably linked and always require passionate, ambitious graduates. This honours degree focuses on developing such graduates with the necessary problem-solving, criticalthinking and communication skills and know how to become leaders and innovators in industry. Successful completion of this add on year of study will open up a range of exciting career options for the graduate.
All students in the Department of Hospitality, Tourism and Leisure Studies, including new first years, are eligible to take part in annual international field trips. In the last few years, more than 150 of our students have worked or studied abroad in places like Beijing, Shanghai, Dubai, Parma, Poznan, Paris, San Sebastian, Barcelona, Cannes, the Balearics, Ontario, and Lisbon. For more information, speak to us at one of our open days.
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Subjects Taught |
What will I study?
Year 4: Research Methods Proposal, Strategic Management Fundamentals, Marketing Management, Financial Management, Strategic Management & Implementation, Tourism and Regional Economic Development, Business Research Management of Sport and Physical Activity, Events Management.
In addition, students are supported by a year tutor, academic writing and student services. |
Careers or Further Progression |
Expand+What can I do after the course?
Graduates of this course have progressed to further study at level 9 in business, health promotion, leisure, sport and tourism management here and in other universities. Students now also have the opportunity to p...
Hide-What can I do after the course?
Graduates of this course have progressed to further study at level 9 in business, health promotion, leisure, sport and tourism management here and in other universities. Students now also have the opportunity to progress to the MA/PgDip in Tourism Management and Destination Leadership, which can be undertaken over one or two years. Others have found employment in careers such as event planning at large-scale sports events like the 2012 Olympics in London, sport development officers in county councils, with the HSE as health promotion and physical activity co-ordinators, with national sports governing bodies as coaches and administration officers, as tourism destination development officers in Ireland and abroad.
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