Digital Marketing

University College Dublin


Course Name Digital Marketing
Course Provider University College Dublin
Course Code B387 B424
Course Type Postgraduate
Award NameNFQ ClassificationAwarding BodyNFQ Level
Degree - Masters (Level 9 NFQ)  More info... Major National University of Ireland Level 9 NFQ
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Attendance Options Full time, Part time, Daytime
Location (Districts) Belfield
Qualification Letters MSc
Enrolment and Start Dates Comment Starting: September 2020
Application Date

Expand+Step 1: Collating Documentation
The first step is to collate the required documentation needed to assess your application*. These can include but are not limited to:
English Language Test
Additional Documentation


Application Weblink Web Page - Click Here
Duration 1 Year Full-Time, 2 Years Part-Time.
Course Fee Fees Full-Time EU:
€14,460 (academic year 2020/2021)

Full-Time Non-EU:
€19,900 (academic year 2020/2021)

Part-Time EU:
€7,855 per year (academic year 2020/2021)

Part-Time Non-EU:
€9,950 per year (academic year 2020/2021)

Important Note: Tuition fees and other charges are subject to change each year.
Link to Course Fee Web Page - Click Here
Entry Requirements Please review the entry requirements below. The UCD Smurfit Admissions Office staff have expertise in reviewing international qualifications from around the world and will be able to assess your application's comparability to the Irish entry requirement.

A minimum second-class honours degree (or equivalent) in Business/Commerce, Marketing, Psychology, Computer Science or a related area


A primary degree with a minimum of three years’ work experience in a Marketing role.
Course Content

Expand+Programme Overview
This full-time Masters course is aimed at graduates who wish to develop a deep understanding and high level of competence in the application of digital marketing tools and techniques. The combination of strategic, analytical and p...

Subjects Taught

Expand+Autumn Trimester
•Corporate Marketing Strategy
•Consumers in a Digital Age
•Consumer Insights & Analytics

Spring Trimester
•Omnichannel Marketing Communications
+ 2 option modules
•Advanced SEO and SEA
•Social Media Marketing

Careers or Further Progression

Expand+Career opportunities
Graduates of the MSc in Digital Marketing find exciting career opportunities in any of the following areas/roles: Marketing Management; Advertising and Design; Digital Marketing Manager; Digital Consultant; Web/Online Manager; D...

Further Enquiries Email: or
Phone: (01) 716 8885
Course Web Page Web Page - Click Here