Course Name |
Marketing Practice |
Course Provider |
University of Galway |
Course Code |
1MMK1 |
Course Type |
Postgraduate |
Qualifications |
Award Name | NFQ Classification | Awarding Body | NFQ Level |
Degree - Masters (Level 9 NFQ)
More info...
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Major |
National University of Ireland |
Level 9 NFQ |
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Apply To |
Course provider |
Attendance Options |
Full time, Daytime |
Location (Districts) |
Galway City |
Qualification Letters |
MSc |
Enrolment and Start Dates Comment |
Expand+How To Apply
Applications to most postgraduate programmes at University of Galway are made online via www.universityofgalway.ie/apply The application system will be open from 1 October 2022 to accept applications for entry to the 2023–24 academi...
Hide-How To Apply
Applications to most postgraduate programmes at University of Galway are made online via www.universityofgalway.ie/apply The application system will be open from 1 October 2022 to accept applications for entry to the 2023–24 academic year. Applications are submitted via an online form, and a step-by-step guide will assist you through the process.
An application fee will be required, and this is non-refundable. You will require an active email
account to use the system.
Application Fee
An application fee of €35 is payable upon making an application and is non-refundable. Upon completing an application for a course, applicants are provided with a discount code to apply for a second course at no extra charge. Therefore the €35 fee will facilitate up to two course applications.
Supporting Documents
When making an online application, most programmes require additional documentation to supplement your application, such as an essay, samples of work, a CV, etc. To see what supporting documents, if any, may be required for your programme, please visit: www.nuigalway.ie/postgrad-admissions
After submitting an application you must then upload the supporting documents.
Your application will not be put forward for review until all the supporting documents have been uploaded and your application status (on your online account) changes to ‘Marked Complete’.
Other Application Routes
A small number of courses have an alternative application system. These alternate routes will be clearly listed on the relevant programme page in this prospectus and in the online course listing at www.universityofgalway.ie/courses
When Should I Apply?
Applications are open for entry in 2023 on 1 October 2022. Please note that NUI Galway does not set a deadline for receipt of applications (with some exceptions). Course quotas will be reviewed at specified times during the application cycle. As many courses fill up quickly, you are advised to apply early. Programmes which reach their quota before these review dates will not accept new applications. You are advised therefore to apply early to avoid disappointment.
Offers will be issued on a continuous basis, with the exception of applications for some programmes which are reviewed after the specified closing date. NUI Galway aims to review applications within ten working days of receiving a complete application, however application reviews for some programmes may take longer. Upon review of the application, applicants will receive an update on the decision (normally within three weeks of submitting an application). Candidates who do not have their final degree marks available may be made a conditional (provisional) offer. Applications will continue to be reviewed in the summer months if there are still programme places available.
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Application Date |
CLOSING DATE: 19 March 2023. Early applicant interviews in Jan./ Feb. Some late applicants may be considered throughout the summer, pending availability of places. Early application advised to avoid disappointment |
Application Weblink |
Web Page - Click Here |
Duration |
1 year full-time. |
Course Fee |
Expand+Postgraduate Tuition Fees
Fees can be subject to change from year to year. Please check www.universityofgalway.ie/fees for exact individual course fees. Fees quoted are all per annum fees.
Tuition fees for international (non-EU*) students ar...
Hide-Postgraduate Tuition Fees
Fees can be subject to change from year to year. Please check www.universityofgalway.ie/fees for exact individual course fees. Fees quoted are all per annum fees.
Tuition fees for international (non-EU*) students are also listed on www.nuigalway.ie/fees
*An EU student is defined as an EU national (i.e., holding an EU passport/or birth certificate) who has been ordinarily resident in an EU member state for at least three of the five years immediately preceding their entry to the third-level course. This excludes residency for educational purposes. For more information see www.universityofgalway.ie/fees
Deposit - Taught Courses only
To secure a taught course postgraduate place at NUI Galway, a deposit is payable at offer/ acceptance stage. The deposit is usually €500 but can be €1,000 for some courses. The deposit payment is deducted from your course fee at registration. If you do not register at NUI Galway, then this deposit is not refundable. However, if you did not attain the stipulated conditions of your offer when a conditional offer was originally made, the deposit will be refunded to you, with the exception of the Professional Master of Education and Máistir Gairmiúil san Oideachas programmes.
Methods of Payment
EU fees can be paid securely online when registering using a debit or credit card. Alternatively, you can request a bank giro online; log into your student portal at www.universityofgalway.ie/fees and click on the, “Online Fee Payment Service”, link. Bank giros can only be used in any bank within the Republic of Ireland. Please retain your receipt for proof of payment. EU fees may be paid in two equal instalments—50% on registration and 50% by 31 January (of the following year). If you are being funded by a SUSI grant or another organisation, you must provide written evidence of this funding to the Fees Office by 31 October annually.
International student fees may be paid in full prior to registration or 50% of fees may be paid before registration* and the balance paid in full before 31 January 2024
*Depending on visa requirements, students may need to pay €6,000 or 50% as part of their visa approval/application. For more information see www.universityofgalway.ie/student-fees/
international
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Link to Course Fee |
Web Page - Click Here |
Financial Support |
Grants
Comprehensive information is available online at www.studentfinance.ie. Grant applications can also be made online at www.susi.ie
Tax Relief
Full- and part-time students may be entitled to tax relief on tuition fees. Applications for tax relief on course fees paid must be made using an application form available from the Revenue Commissioners. See www.revenue.ie. The maximum amount of tax relief on tuition fees is €7,000 per annum. |
Entry Requirements |
Minimum Entry Requirements
Normally a Bachelor of Commerce or equivalent business degree, with a Second Class Honours Grade 2, with a minimum of a 55% average in the final degree, and a significant specialisation in marketing (QQI Level 8 or equivalent).
Applications are also welcome from graduates fluent in German, French, Spanish, Italian, Finnish and Nordic languages with an interest in a career in professional sales-consulting roles in multinational companies based in Ireland. |
Number of Places |
30 |
Course Summary |
This unique, action-based learning programme has successfully helped young graduates kick-start their careers in marketing for over 40 years.
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Course Content |
Expand+A 37-week paid professional marketing work placement, five taught modules, an applied project, and on-site visits to companies recognised as world leaders in the practice of marketing, are successfully combined in this award-winning programme.
...
Hide-A 37-week paid professional marketing work placement, five taught modules, an applied project, and on-site visits to companies recognised as world leaders in the practice of marketing, are successfully combined in this award-winning programme.
Students learn how to (i) keep up to date with the ever changing world of marketing, (ii) immerse themselves in learning what they need to solve applied marketing problems in their workplace and (iii) gain internationally recognised certification and accreditation as they proceed. Students are exposed to the latest trends in the practice of marketing, learning directly from inspiring industry experts who share their expertise and experience in the classroom and in the workplace.
Topics covered include everything from marketing analytics, search engine marketing, the integration of marketing and sales, artificial intelligence (AI), chatbots, virtual reality, user-generated content, voice search, multi-channel marketing, accountbased marketing, content marketing, inbound marketing, marketing attribution, and so much more. The possibilities and opportunities for learning are endless!
Irish-based, small-to-medium sized enterprises and multinational corporations across all sectors, act as host companies offering challenging placement opportunities for students.
3 GOOD REASONS TO STUDY THIS COURSE
1. Paid placement: Students are paid by their host company while developing their marketing knowledge and technical skills in a professional marketing role.
2. Support and mentoring: The Programme Director is available in person, by phone and online, to provide ongoing mentoring and support to students throughout their placement. In-company assessment sessions are carried out to review and evaluate student progress and performance.
3. Strong professional alumni network: Nearly 40 years on offer, this programme boasts an exclusive international alumni network. Alumni contribute to the delivery of the programme, recruit students on placement and employ graduates on completion.
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Careers or Further Progression |
Career Opportunities
Employment opportunities for graduates are exceptional, with the programme securing a 100% employment record. Recruiting graduates of the programme most recently are Google, Hubspot, SAP, IBM, Salesforce, Oracle, LinkedIn, Facebook, Yahoo, L’Oreal, Glanbia, IKEA, AIB, Wayfair, Pathfinder, Smyths Toys and Bord Bia. Graduates build successful marketing careers regionally, nationally and globally in organisations across all sectors imaginable. |
Further Enquiries |
CONTACT
Ann Walsh
Programme Director
T: +353 91 492 575
E: marketingpractice@universityofgalway.ie |
Course Web Page |
Web Page - Click Here |
International Students |
Web Page - Click Here |
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