Marketing & Media for the Hospitality Industry - Online

TUS - Limerick Campuses


Course Name Marketing & Media for the Hospitality Industry - Online
Course Provider TUS - Limerick Campuses
Alternative Provider(s) TUS - Technological University of the Shannon
Course Code 111184 (Assigned by Qualifax. Not an official code)
Course Type Lifelong Learning
Award NameNFQ ClassificationAwarding BodyNFQ Level
Minor Certificate (Level 7 NFQ)  More info.. Minor Technological University of the Shannon Level 7 NFQ
Apply To Course provider
Attendance Options Part time, Evening, Online or Distance
Location (Districts) Limerick City
Application Weblink Web Page - Click Here
Duration Delivery
This course is one semester in length and will be delivered online. It will run over 15 weeks.

Timetable Information
Number of Days: 2

Daytime/Evening: Evenings

Number of Hours per day: 2 hours per day (2 x pre-recorded lectures uploaded, 2 hours x live lectures)

Times: Live lectures will be delivered from 7-9pm. Pre-recorded lectures can be watched at any time.
Course Fee Fees €900
Entry Requirements What are the entry requirements?
ACADEMIC ENTRY REQUIREMENTS: A Level 6 qualification or equivalent

ENGLISH LANGUAGE: Applicants who do not have English as their first language must ensure they satisfy English Language requirements. For entry to undergraduate courses, a minimum score of 5.5 in an IELTS exam is required. For postgraduate courses, a minimum of 6.0 is required. It is the responsibility of the applicant to ensure their English proficiency meets these requirements.
Course Content

Expand+This module aims to provide the learner with an introduction to marketing. It will give the student an understanding of the role of marketing in connecting a business with its customers, while also placing an emphasis on the role of media/social medi...

Subjects Taught

Expand+What modules will I study?

Introduction to Marketing: An introduction to the philosophy of marketing and how it translates to the hospitality/culinary business environment. This section examines the core concepts of marketing, the market...

Assessment Method 100% continuous assessment
Number of Credits Qualification
Certificate in Marketing & Media for the Hospitality Industry (Level 7, 10 Credits)
Careers or Further Progression What are the career prospects?
Successful completion will support students seeking to develop their careers in the area of supervision/management within the hospitality industry.

Are there opportunities for further study?
Successful completion of this course may qualify students for exemption in further studies.
Further Enquiries For Academic Queries
Contact Name: Orla Fox Colleran
Location Online
Course Web Page Web Page - Click Here