Digital Marketing with Analytics

Institute of Technology Carlow - Carlow Campus

 

Course Name Digital Marketing with Analytics
Course Provider Institute of Technology Carlow - Carlow Campus
Course Code CWL35
Course Type Postgraduate
Qualifications
Award NameNFQ ClassificationAwarding BodyNFQ Level
Higher Diploma (Level 8 NFQ)  More info... Major Institute of Technology Carlow Level 8 NFQ
Apply To PAC
Attendance Options Part time
Location (Districts) Carlow Town
Qualification Letters HDip
PAC Application Information

Expand+Course Code:
CWL35 Higher Diploma in Science in Digital Marketing with Analytics CARLOW Part-time

Entry 2021/22
Please note that all postgraduate applications for taught programmes at Institute of Technology Carlow should be completed online ...

Duration 1 year part-time
Course Fee CWL35 Higher Diploma in Science in Digital Marketing with Analytics CARLOW Part-time €2,500
Entry Requirements

Expand+Applicants require an NFQ Level 7 or 8 Major Award in business or a level 8 Major Award in a nonbusiness area for entry to this programme. Other applicants will be considered on an individual basis in accordance with the Institute policy on Recogniti...

Course Content

Expand+What is the programme about?
The lines are blurring between Marketing and IT. The European Commission has estimated that there are 900,000 unfilled digital jobs across Europe. Digital marketing is one of the few sectors where demand for graduates i...

Subjects Taught What subject areas will I study?
Digital Analytics
eCommerce
Content Writing
Data Reporting for Digital Marketing
Search Engine Optimisation and
AdWords
Digital Marketing Strategy
B2B Marketing
Marketing Management
Integrated Marketing Communications
Digital Marketing Strategy

NOTE: Specific modules may be subject to amendment after our 2021 programmatic review.
Careers or Further Progression

Expand+What will I be able to do when I finish the programme?
• Articulate theories, concepts and practices of digital era marketing and how it applies to their professional practice.

• Demonstrate knowledge specific to digital marketing and data ...

Further Enquiries LIFELONG LEARNING MANAGER
Eoin O’Brien
BA, DBS, CBS, Cert Mgmt, MBA
E: eoin.obrien@itcarlow.ie