| Course Name |
Business - Global Marketplace |
| Course Provider |
University College Dublin |
| Course Code |
BMGT10160 |
| Course Type |
Lifelong Learning |
| Apply To |
Course provider |
| Attendance Options |
Part time, Online or Distance, Blended |
| Location (Districts) |
Belfield |
| Enrolment and Start Dates Comment |
TRIMESTER: Autumn |
| Application Date |
2021-2022 Academic Year
Pre-Registration for September 2021 reopening in August! |
| Duration |
Autumn Trimester - September to December
MODE OF DELIVERY: Blended |
| Link to Course Fee |
Web Page - Click Here |
| Eligibility |
Requirements, Exclusions and Recommendations
Not applicable to this module.
Module Requisites and Incompatibles
Incompatibles:
BMGT20140 - Global Business, BMGT30060 - International Business |
| Course Content |
Expand+Academic Year 2021/2022
This module has been designed with non-business students in mind - those studying in other faculties / schools, and those in their first year of an undergraduate business programme. The purpose of the module is to introduce s...
Hide-Academic Year 2021/2022
This module has been designed with non-business students in mind - those studying in other faculties / schools, and those in their first year of an undergraduate business programme. The purpose of the module is to introduce students to the concept of global business by making important theories accessible, interesting and informative.
For the new student, the world of business can appear daunting. In reality, however, we all have direct exposure to, and knowledge of, global business, thanks to the products we buy, the places we visit, and the news stories that we hear every day. Hence this module is a preliminary foray into global business, introducing key global business concepts at an introductory level.
Learning Outcomes:
On completion of this module, students will be able to:1. Understand the concepts of global business at an introductory level;2. Discuss how changes in regulations governing global business, plus changes in political systems and technology, have vastlt altered the global business landscape;3. Logically debate the pros and cons of conducting business in the global environment;4. Understand the prevalence and economic implications of outsourcing of business activities to low-cost economies;5. Explain the competitive behaviour of global companies.
Indicative Module Content:
Some of the key topics covered include:
1. Global Competitive Strategy & Competitive Advantage
2. Managing in the Global Marketplace
3. National Differences in Political Economy
4. The Role of Culture
5. Global Ethical Issues, Dilemmas and Approaches
6. International Trade & Foreign Direct Investment
7. Global Business Strategy & Strategic Alliances
8. Global Market Entry Strategies
9. Managing Global Supply Chains
10. Global Marketing and HRM
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| Number of Credits |
5 |
| Careers or Further Progression |
Open Learning is one of our most flexible pathways for entering into UCD undergraduate study. With 12 UCD undergraduate programmes, learners are able to accumulate 30 credits towards a NFQ Level 7 Certificate in Open Learning at their own pace from a variety of undergraduate modules. We have a dedicated team ready to support you in planning your unique learning journey, contact us via: all@ucd.ie. |
| Course Web Page |
Web Page - Click Here |
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