| Course Name |
Revenue Management & Distribution - Cork Campus |
| Course Provider |
MTU - Cork Campuses |
| Alternative Provider(s) |
MTU - Munster Technological University |
| Course Code |
CR_FTCXXA_8 |
| Course Type |
Lifelong Learning |
| Qualifications |
| Award Name | NFQ Classification | Awarding Body | NFQ Level |
| Single Module Certificate |
|
Munster Technological University |
None |
|
| Apply To |
Course provider |
| Attendance Options |
Part time, Evening |
| Location (Districts) |
Cork City |
| Enrolment and Start Dates Comment |
Commencement in February. |
| Application Date |
Apply
Apply online. Online applications for this programme open annually in October for commencement in the following February. The closing date for applications is 31st January. Places are limited on this course and subject to availability. |
| Application Weblink |
Web Page - Click Here |
| Duration |
Duration and Delivery
This course commences in February on one evening per week over the semester, from 6.30pm to 9.30pm. |
| Course Fee |
€450. |
| Entry Requirements |
Admission Requirements
This course is suitable for learners who have previously undertaken courses in tourism or hospitality operations, along with those who have sufficient industry experience in the area. |
| Number of Places |
Places Limited |
| Comment |
Award
MTU: Single Module Certification (5 ECTS credits at Level 8 on the National Framework of Qualifications).
Note: Modifications to the configuration of the course may take place in accordance with changing requirements. |
| Course Content |
Expand+Module Code
TOUR8009
The area of Revenue Management in the hospitality industry is of increasing importance in the overall strategic direction of the organisation. This course explores the rationale, theory and practice of Revenue Management an...
Hide-Module Code
TOUR8009
The area of Revenue Management in the hospitality industry is of increasing importance in the overall strategic direction of the organisation. This course explores the rationale, theory and practice of Revenue Management and Distribution, which seeks to maximise the revenue and profit generated by the limited capacity associated with hospitality businesses. The module will explore the hotel rooms division, along with other applications to tourist attractions, airlines, golf clubs and restaurants, along with conference and event management.
Aim
This course is designed specifically for those in the hospitality and tourism industries. It is ideally suited to those who are moving into management positions and who need to gain an appreciation for revenue management and its application to the organisation. The course is an ideal form of professional development for new or aspiring managers.
|
| Subjects Taught |
• Introduction to Revenue Management
• Segmentation and Revenue Management
• Revenue Management Implementation
• Pricing
• Distribution and Channel Management
• Forecasting Demand and Overbooking
• Revenue Management Strategies and Tactics
• Revenue Management in Tourism/Service Industries |
| Further Enquiries |
Roisín Clancy
T: 021 433 5820
E: HospitalityCork@mtu.ie |
| Location |
MTU Bishopstown Campus, Cork. |
| Course Web Page |
Web Page - Click Here |
|
|