Business Marketing

Institute of Technology Carlow - Carlow Campus

 

Course Name Business Marketing
Course Provider Institute of Technology Carlow - Carlow Campus
Course Code CWB14
Course Type Postgraduate
Qualifications
Award NameNFQ ClassificationAwarding BodyNFQ Level
Higher Diploma (Level 8 NFQ)  More info... Major Institute of Technology Carlow Level 8 NFQ
Apply To PAC
Attendance Options Full time, Daytime
Location (Districts) Carlow Town
PAC Application Information

Expand+Course Code:
CWB14 Higher Diploma in Business Marketing CARLOW Full-time

Entry 2021/22
Please note that all postgraduate applications for taught programmes at Institute of Technology Carlow should be completed online via PAC (Postgraduate Appl...

Application Weblink Web Page - Click Here
Duration Carlow - 1 year full-time
Course Fee CWB14 Higher Diploma in Business Marketing CARLOW Full-time €3,000

Programme Fees for Non-EU Students
Higher Diploma Programme Fee – €10,250
Entry Requirements • Applicants from a non-business discipline require an NFQ Level 8 Award or equivalent, for entry to this programme.

• Applicants from a business discipline require an NTQ Level 7 Award or equivalent, for entry to this programme.

• Other applicants will be considered on an individual basis in accordance with the Institute policy on Recognition of Prior Learning (RPL).
Course Content

Expand+What is the programme about?

This programme provides students with an advanced knowledge of the principles of marketing. The modules have been designed to equip successful graduates with the up-to-date skills and competencies to enable them to:
...

Subjects Taught What subjects will I study?

New Product Innovation
Marketing Management
International Marketing
Consumer Psychology & Insights
Market Research Theory & Practice
Selling

Elective Subjects
Integrated Marketing Communications
Digital Marketing Communications

NOTE: Specific modules may be subject to amendment after our 2021 programmatic review.
Number of Credits 60 Credits
Careers or Further Progression

Expand+What will I be able to do when I finish this programme?

Marketing is a fundamental element of all organisations and as a result, this programme will help prepare you for job opportunities across all industry sectors - private, public and voluntar...

Further Enquiries HEAD OF DEPARTMENT – SPORT,
MEDIA AND MARKETING
Myles Kelly
BComm, DipCompSc, FCA, MA
E: myles.kelly@itcarlow.ie