Business Marketing

SETU - Carlow Campus


Course Name Business Marketing
Course Provider SETU - Carlow Campus
Alternative Provider(s) SETU - South East Technological University
Course Code SE41G
Course Type Postgraduate
Award NameNFQ ClassificationAwarding BodyNFQ Level
Higher Diploma (Level 8 NFQ)  More info... Major South East Technological University Level 8 NFQ
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Attendance Options Full time, Daytime
Location (Districts) Carlow Town
Qualification Letters HDip
PAC Application Information

Expand+Course Code:
SE41G Higher Diploma in Business Marketing CARLOW Full-time

How to Apply
Taught Programmes
- All postgraduate applicants applying for taught programmes should now apply through the online Postgraduate Application System (PAC). This...

Application Weblink Web Page - Click Here
Duration 1 year full-time.
Course Fee SE41G Higher Diploma in Business Marketing CARLOW Full-time €3,000.
Link to Course Fee Web Page - Click Here
Entry Requirements Applicants from a non-business discipline require an NFQ Level 8 Award or equivalent, for entry to this programme.

Applicants from a business discipline require an NTQ Level 7 Award or equivalent, for entry to this programme.

Other applicants will be considered on an individual basis in accordance with the University policy on Recognition of Prior Learning (RPL).
Course Summary

This programme provides students with an advanced knowledge of the principles of marketing. The modules have been designed to equip successful graduates with the up-to-date skills and competencies to enable them to:
- Pursue a career in an...

Course Content

Expand+What will I be able to do when I finish this course?
Marketing is a fundamental element of all organisations and as a result, this programme will help prepare you for job opportunities across all industry sectors - private, public and voluntary.


Subjects Taught What subjects will I study?
New Product Innovation
Marketing Management
International Marketing
Consumer Psychology & Insights
Market Research Theory & Practice

Elective Subjects:
Integrated Marketing Communications
Digital Marketing Communications
Number of Credits 60 Credits
Careers or Further Progression Study & Career Opportunities
This qualification will allow the participant to apply for the MBA, MB or MSc in Digital Marketing, depending on his/her business experience and continue to develop and extend his/her skills base and knowledge at Level 9.
Further Enquiries Contact
Dr Deirdre Fleming BA (Hons), MA, PhD, MCIM
Programme Director

International (Non-EU) applicants may contact:
P: 00353 59 9175205
Course Web Page Web Page - Click Here