Digital Marketing
This course equips students with the tools, skills and knowledge they need to develop an integrated marketing approach, using both traditional and online techniques.
| Award Name | Level 5 Certificate (Level 5 NFQ) |
|---|---|
| NFQ Classification | Major |
| Awarding Body | QQI |
| NFQ Level | Level 5 NFQ |
| Award Name | NFQ Classification | Awarding Body | NFQ Level |
|---|---|---|---|
| Level 5 Certificate (Level 5 NFQ) | Major | QQI | Level 5 NFQ |
Duration
1 year full-time.
Entry Requirements
A minimum of 5 passes at ordinary level in the Leaving Certificate or its equivalent.
OR
Leaving Certificate Vocational, Leaving Certificate Applied or QQI Level 4 qualifications.
The Leaving Certificate is not a requirement for mature students and appropriate experience can be considered as being equivalent to the Leaving Certificate.
All applicants will be invited to an Applicant Information Meeting.
Careers / Further progression
Higher Education Links
For information on all relevant higher education links visit www.qqi.ie , www.cao.ie and the websites of the relevant higher education institutions. Intending applicants are advised at all times to confirm linked awards, any additional module requirements, applications processes and scoring systems with the Admission Offices of the participating Higher Education Institutions or visit www.cao.ie
Examples of Progression to Higher Education
DCU – BSc. (Hons) Marketing, Innovation and Technology –DC240
NCI- BA(Hons) Marketing Practice- NC020
TU Dublin – BSc (Hons) Marketing – TU 922
TU Dublin – Higher Certificate Marketing – TU 675
TU Dublin – BA (Ord) Digital Marketing – TU 783
TU Dublin – BA (Hons) Advertising & Marketing Communications – TU 919
TU Dublin – BA (Ord) Advertising & Marketing Communications – TU 780
TU Dublin – BA (Ord) Digital Marketing – TU 782
TU Dublin -BA (Hons) Digital Marketing- TU 920
ITB –BA Digital Marketing- TU 781
South East Technology University (SETU)– Ballsbridge College has a progression agreement with SETU linking this course’s QQI award (5M2069) to a range of WIT degrees. Please see https://www.wit.ie/future_students/fe_progression/further-education-progression-scheme
Dundalk IT – BA Digital Marketing, Communications and Public Relations
Further information
The registration fee for courses is €100 for 2026/2027. Please note that some courses may require additional payments.
Grants are available to eligible students. Eligibility depends on individual financial circumstances and a grant must be applied for, through Student Universal Service Ireland (SUSI), see www.susi.ie.
Digital Marketing is a niche area where the demand for skilled professionals consistently exceeds supply. Marketing professionals are increasingly recognising the importance of online strategies in distributing products and services, reaching targeted consumers, building interactive relationship with customers and having the ability to produce measurable results. This course equips students with the tools, skills and knowledge they need to develop an integrated marketing approach, using both traditional and online techniques.
Digital Marketing
Marketing Practice
e-Business Studies
Behavioural Studies
Statistics
Advertising
Accounting – Manual and Computerised
Communications
Work Experience
Word Processing
Disclaimer: The college reserves the right to make any alterations to any programme as might be required. Where there is insufficient enrolment a course may be cancelled.
5M2069 - Marketing
Course Details
QQI Certificate in Marketing (5M2069) – NFQ Level 5
Certification Awarding Body: QQI
Award Title: Certificate in Marketing
Award Code: 5M2069
Level: 5 – Further Education & Training
Please note the above course descriptor is subject to change.
City of Dublin FET College Ballsbridge Campus
Shelbourne Road,
Ballsbridge,
Dublin 4,
Ireland D04 R201
e: info@ballsbridge.cdetb.ie
t: 01 668 4806