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Web Design - UX Design Digital Marketing & Content Creation

Northern Ireland
PHFN01192

In today's fast-paced digital landscape, the ability to create engaging user experiences, captivating content, and effective digital marketing strategies is crucial for success. Our comprehensive course, "UX Design, Digital Marketing & Content Creation," will equip students with the essential skills in graphic design, user experience (UX) design, user interface (UI) design, content creation, and digital marketing, and front-end development (coding).

Award Name BTEC Higher National Diploma at UK Level 5
NFQ Classification
Awarding Body Pearson
NFQ Level
Award Name NFQ Classification Awarding Body NFQ Level
BTEC Higher National Diploma at UK Level 5 Pearson
Location:
Newtownabbey
Attendance Options:
Full time, Daytime
Qualification Letters:
HND
Apply to:
Course provider

Duration

2 Years Full-time.

Entry Requirements

- A BTEC Level 3 qualification in Creative Media, Games Design, Animation or Computing/IT.
- A GCE Advanced Level profile that demonstrates strong performance in a relevant subject or adequate performance in more than one GCE subject. This profile is likely to be supported by GCSE grades at A* to C (or equivalent).
- Other related Level 3 qualifications.
- An Access to Higher Education Certificate awarded by an approved further education institution.
- Related work experience.
- An international equivalent of the above.

Where mature students wish to have prior education and/or experience taken into account, in lieu of meeting the full course entry requirements, they should contact the relevant Course Director or Admissions by 12th August, as an application deadline will apply. It is at the College's discretion to consider APEL enquiries after the dates stated.

Careers / Further progression

Careers/Progression
Upon successful completion of all year one modules, students will achieve a full Level 4 HNC award. On completion of all year 2 modules, students will leave the course with a full level 5 HND diploma. Typical progression routes would be to University in a related subject area or students may secure employment within the creative media industry. Past students have found employment before the end of year 2 through placement opportunities and other industry contacts from the course.

Course Web Page

Further information

Start date: 16th September 2024. End date: 5th June 2026.

Newtownabbey

Year 1: £2,700. Year 2: €2,700. Total Fee: €5,400.

Fees are payable annually. The fees for year 2 may be subject to change.

Gallaher Trust Scholarship
The Gallaher Trust Scholarship aims to improve educational and employment opportunities for young adults (18+ years) living within the wider Ballymena area (BT42/BT43 and some areas within BT44).  The Gallaher Trust will pay course fees of up to a maximum of two years. Details including selection criteria and conditions are outlined within the application form. Completed application forms must be submitted to scholarships@nrc.ac.uk by 15 August.

How To Apply
You can apply online at www.nrc.ac.uk for all of our Higher Education courses (see "Application Weblink").

Course Content
In today's fast-paced digital landscape, the ability to create engaging user experiences, captivating content, and effective digital marketing strategies is crucial for success. Our comprehensive course, "UX Design, Digital Marketing & Content Creation," will equip students with the essential skills in graphic design, user experience (UX) design, user interface (UI) design, content creation, and digital marketing, and front-end development (coding). Through hands-on learning, real-world projects, and expert guidance, students will develop a versatile skill set that opens doors to exciting career opportunities in the creative media sector.

Key Learning Objectives
Graphic Design:
Students will learn the fundamentals of graphic design, mastering the principles of visual communication, typography, and colour theory. They will become proficient in industry- standard design tools, enabling them to create stunning visuals for print and digital media.

User Experience (UX) Design:
Understanding the user's perspective is at the heart of successful digital products and services. Students will learn how to conduct user research, create wireframes, prototypes, and usability testing. They'll develop the skills needed to craft intuitive and user-centric experiences.

User Interface (UI) Design:
Building upon UX principles, students will delve into UI design, focusing on the visual and interactive aspects of digital interfaces. They will learn how to create aesthetically pleasing and functional user interfaces that enhance user engagement and satisfaction.

Content Creation:
Students will explore methods of content creation, focusing on product photography, video and motion graphics for web design, social media, and digital marketing campaigns. They will develop the ability to craft compelling, relevant, and shareable content that resonates with target audiences.

Digital Marketing Strategies:
Students will gain a deep understanding of digital marketing techniques, including SEO (Search Engine Optimisation), social media marketing, email marketing and paid advertising. They will learn how to create and implement effective digital marketing campaigns that drive traffic, engagement, and conversions.

No Traditional Exams
We believe in a holistic approach to assessment. Instead of exams, students will showcase their skills through projects that reflect real-world scenarios, with a focus on building a portfolio of work to kick-start your career in the creative media industries. It's a pathway to join the ranks of industry professionals who graduate from our Higher Education program in UX & UI Design, Digital Marketing and Content Creation.

As well as classroom support, you will have access to interactive learning materials on the college’s digital learning environment (DLE). This enables students to access learning materials both inside and outside of the classroom.

Assessment will be carried out via real and realistic projects and there will be no exams. If you want to join the expanding number of industry professionals that graduate from the college’s digital interactive media department, then apply now.

Work Experience Integration
For HND students, the journey extends to hands-on industry experience. In semester 2 of year 2, students embark on work experience within the industry. This immersive opportunity allows them to apply their skills, build professional networks, and gain valuable insights into the day-to-day workings of the creative digital media sector.

Contact
Admissions
BSI@nrc.ac.uk
400 Shore Road
Newtownabbey
BT37 9RS
028 9085 5000

Location:
Newtownabbey
Attendance Options:
Full time, Daytime
Qualification Letters:
HND
Apply to:
Course provider